Email Open Rate Calculator
Calculate email open rate from delivered and opened emails. Measure campaign performance and compare outreach results with a clear percentage.
Leave delivered blank to use sent minus bounces.
Unique open rate · Average
26.7%
34.9%
Total open rate
97.5%
Delivery rate
2.5%
Bounce rate
Benchmark
Low<20%Average20-35%Strong35-50%Exceptional50%+
DiagnosisOpen rate is in a normal working range. Segment the audience and test subject lines to find incremental lift.
FormulaUnique open rate = Unique opens / Delivered emails x 100
Total open rate = Total opens / Delivered emails x 100
Delivery rate = Delivered emails / Sent emails x 100
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Measure Email Campaign Open RatesTrack how well your email outreach performs with a quick open rate check. Enter delivered and opened emails to see a clear percentage.
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